Milan 1889-Milan 1970. Entrepreneur, publisher, film producer. Founder of Rizzoli Editore. Raised in an orphanage (Martinitt), began publishing with a popular magazine (Novella) at the age of 20. Important series of books of mass appeal and many newspapers. Cineriz produced important Italian films from the ’30s to the ’70s (including Fellini’s La dolce vita and Antonioni’s Red Desert).